Sep 14, 2018 | Strategy
$38 billion dollars—that’s billion with a “B”—are spent annually purely on strategy consulting with management consulting firms1. The world’s largest companies spend some multiple of that internally when you count the hours committed by key personnel in the annual strategic planning process. And yet it’s reported that 90% of corporate strategies fail. That’s right, 90% of that investment is wasted2, churned without results to show.